Difference between revisions of "Crowdfunding"

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=Meeting notes from Oct 7=
==Fundraising Meeting Notes==
Matt S, Derek R, Danny S


Previous meeting notes
See [[Calendar]] for past and future meetings. Here is a short list:
* [[Event:2014/09/22_community_and_fundraising|meeting notes from 9/22]]
 
* [[Event:2014/09/13_Community_&_Fundraising|meeting notes from 9/13]]
* [[Event:2014/12/01_Community_and_Fundraising|2014/12/01]]
* [[Event:2014/08/11_Fundraising_Conversation|meeting notes from 8/11]]
* [[Event:2014/10/27_Community_and_Fundraising|2014/11/03]]
* [[Event:2014/10/27_Community_and_Fundraising|2014/10/27]]
* [[Event:2014/10/20_Community_and_Fundraising|2014/10/20]]
* [[Event:2014/10/13_Community_and_Fundraising|2014/10/13]]
* [[Event:2014/10/07_fundraising_pseudo_meeting|2014/10/07]]
* [[Event:2014/09/22_community_and_fundraising|2014/09/22]]
* [[Event:2014/09/13_Community_&_Fundraising|2014/09/13]]
* [[Event:2014/08/11_Fundraising_Conversation|2014/08/11]]


==First Campaign==
==First Campaign==
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Stretch goals of $88k, $111k,...maybe all the way to $700k?
Stretch goals of $88k, $111k,...maybe all the way to $700k?


===Tasks===
===Timeline===
 
Exercise:
# "Champion Circle" AKA host committee AKA a group of individuals/groups who champion our campaign by donating and asking their peers who can donate, too
# why might they give? how likely?
 
Tasks:


# Before any fundraising begins, communicate about Omni simply
'''[https://ethercalc.com/omni-crowdfunding-timeline DRAFT Omni Commons Fundraising Campaign Timeline]'''
#* general communications (send newsletter, hold tours, etc.) with our audiences simply about ourselves
#* it's critical  that we grow our community ties instead of tapping them out!
# Build campaign vocabulary
# Make lists:
#* Journalists
#* (Local) Publications
#* Media Outlets / Press
#* Potential Partners
#* Sponsors
#* Supernodes / Donation Brokers (bundlers?)
#* Community Networks
# Interview (internal and external) stakeholders about where people see the values. User research.
# Brainstorm pledge levels, (try data-driven approach), "perks"
# Update on campaign to the Omni community. Along with announcing the video.
# Finish timeline
# Define roles, expectaions, fill with consenting and committed folks (shoot for ~3 hrs / wk)
#* Campaign point-person, point-of-contact
#* Community member (what simple things each person should do to support the campaign)
#** (Private) list of 10 people (friends, family, acquaintances, etc) to ask directly for a good-faith contribution
#* Social media roles
#* Communications / IT Infrastructure
#* Budget person to liason with finance working group and omni collective
#* Relationships person?
# Convey that the crowd-funding campaign is next "big goal"
# Schedule Omni events at critical campaigns
# Assign experience campaigners (especially multiple) to volunteers for interview (write up notes and a summary for omni crowdfunding insight)
# Create acount with "Thunderclap"


Outcomes:
====Key====


* Community of volunteers working on campaign, together
=====Groups=====
* All Omni collective community aware of this goal as the "next big goal"
* '''Fund-raising (FR) Working Group'''
* Create an acknolwedgement and acceptance of a certain amount of risk, coming to terms with the reality of this project.
** Danny, Laura, Matt, Joel, Stan, Hayley, Cere, Sarah P, Sean, Anthony, Helen,
* '''Internal Omni Coord'''
** Organizes members & collectives to participate in fundraising
** Danny – Bottom-Lining, writing, delegate meeting
* '''Communications / Design'''
** Message and materials design, tech support
** Joel - Bottom-Lining
* '''Publicity and Outreach'''
** Contacts and organizes external support for Omni FR
** Laura – temp Bottom-Liner, major donor/challenge grant outreach
** Matt – tech support
** Danny - writing
* '''Events'''
** Plans and coordinates large FR events
** Stan – Bottom-Lining for 1st event

Latest revision as of 22:24, 3 December 2014

Fundraising Meeting Notes

See Calendar for past and future meetings. Here is a short list:

First Campaign

Scope

Raise money for critical start-up costs.

Goals

$70,000 Stretch goals of $88k, $111k,...maybe all the way to $700k?

Timeline

DRAFT Omni Commons Fundraising Campaign Timeline

Key

Groups
  • Fund-raising (FR) Working Group
    • Danny, Laura, Matt, Joel, Stan, Hayley, Cere, Sarah P, Sean, Anthony, Helen,
  • Internal Omni Coord
    • Organizes members & collectives to participate in fundraising
    • Danny – Bottom-Lining, writing, delegate meeting
  • Communications / Design
    • Message and materials design, tech support
    • Joel - Bottom-Lining
  • Publicity and Outreach
    • Contacts and organizes external support for Omni FR
    • Laura – temp Bottom-Liner, major donor/challenge grant outreach
    • Matt – tech support
    • Danny - writing
  • Events
    • Plans and coordinates large FR events
    • Stan – Bottom-Lining for 1st event