Event:2017/10/26 Basement Kitchen Meeting
Revision as of 01:31, 13 December 2017 by Tunabananas (talk | contribs)
Omni Commons Kitchen Fundraising Meeting - Thursday, Oct 26, 2017 @ 6pm
attendees
- Gerald
- Phil
- Sierk
- Ken
- robb
- Anka
- Jenny
last mtg's remaining action items
- reach out to orgs/businesses that might give perks - gerald
- contacted film dept @ ucb & pacific archive
- get quote from Alba re: windows - robb - no
- update budget spreadsheet with any quotes or additions/corrections: https://docs.google.com/spreadsheets/d/1gog9KDQb8youQp8LalMM11vquNyWAVN2v2z_LEeTVR8/edit?usp=sharing
- ping david [jenny]
- check in with Chad about whether backflow preventer was installed or just an inspection - jenny / david / laura
- laura is checking w/ him but he's not responding
- make measurements and start on the drawings - sierk
- sierk: can make something tonight that's more rough
- anka: remembers joe showed a more extensive sketch. not sure it still exists.
- for the video, we can fake it - eg pull out some old permit plansets/sketches from secure storage and shoot a few of us sketching / looking at it on one of the counters in the kitchen - let's shoot it quick tonight
- learn how to use google docs :) - gerald & joe - here's a video tutorial: https://www.youtube.com/watch?v=OBh8bMC7XEU
video
- 3:26 long
- repeat of word 'large' at kitchen scene - also joe's voice a bit too loud/off
- robb: can probably compress that part and get rid of some of the twang
- add scene/shot at "this crowdfunding ... modernize and expand this kitchen"
- maybe a shot of a mockup of the indiegogo page?
- sierk: not sure what it adds, that or an image of the planning
- phil: visuals in the omni help focus and slow it down
- sierk: not sure what it adds, that or an image of the planning
- maybe a shot of a mockup of the indiegogo page?
- anka to send jenny video file and robb audio
- add more flashes of link to donation / campaign page and upload/share organically (not just link to indiegogo campaign url)
- Daniel: too long. took a long time to say "we need money". logo of food not bombs somewhere? people recognize it. perhaps put "omnicommons.org/donate" all on one line at the end.
text
- Draft is at https://docs.google.com/document/d/1xDTDeGL2ikSVkifTI7ftZvPZsYL6gEmYTJX0l2xi9zg/edit#heading=h.h7er0m2lpahk (jenny to work on this on Wednesday evening, all welcome to have a go at it!)
budget
- stove? only need to replace 2 burners
- ken will reach out to some possible in-kind donors
- estimate for new stove & demo of current is $7,000
timeline
community outreach - asap: reach out to friends and family for early pledges
- It's recommended to 'tee up' funders and raise 20-30% of the goal within the first 48 hours of the campaign. For us that would mean roughly $15K pledged prior to launch.
- video mailers - we have 400 - can load up to 3 videos, 20 minutes of video
- anka: they look better on the videomailers!
- everyone: forward spreadsheet for preliminary pledge requests from friends, family, org contacts: [REDACTED]
end of november: launch party
- jenny put a placeholder on the calendar for Saturday, November 25th
project needs
- someone else to help with quotes / budget (ideally someone with some familiarity with commercial kitchens and local contacts)
- someone else to help with campaign text / launch
- someone to lead community outreach for big donors
- someone to help with project management / facilitation
- someone to help with social media strategy / marketing
miscellaneous link dump
- Campaign Text Draft: https://drive.google.com/open?id=1xDTDeGL2ikSVkifTI7ftZvPZsYL6gEmYTJX0l2xi9zg
- Kitchen Budget: https://docs.google.com/spreadsheets/d/1gog9KDQb8youQp8LalMM11vquNyWAVN2v2z_LEeTVR8/edit#gid=0
- 7 Stats from 100,000 Crowdfunding Campaigns: https://go.indiegogo.com/blog/2015/10/crowdfunding-statistics-trends-infographic.html
action items
- reach out to orgs/businesses that might give perks - gerald
- get quote from Alba re: windows - robb
- test floor drain - gerald & robb
- add grant opps to kitchen subfolder - laura
- get ToDo's on what we need to pay for permits & inspections - gerald / dk
- jenny nabbing this one. here's a quick list of requirements for alameda county food facilities: https://drive.google.com/open?id=0B4_Q7DQvNFT-UnpzUUlxQUhhWkk
- put Tamarack quotes and cut sheets and budget into Kitchen drive - david
- check on stove donation possibilities - ken
- reach out to contacts who might make preliminary pledges - everyone
- everyone: add to spreadsheet for teeing up preliminary pledge requests from friends, family, org contacts: [REDACTED]
- you can show this the [still incomplete] video: https://omnicommons.org/omnikitchen.mp4
- you can write them letters/emails - here's some inspiration from omni's last campaign: https://docs.google.com/document/d/1YRIoL5jlmgxZMBdLQibWNn39gD7wSLx-EgCBbdM7izQ/edit